We're inviting non-profit organizations across BC to share why they deserve extra help to get their message seen. Then we'll select one of these organizations to receive $50,000 worth of strategic, creative and production services from 9Letters - pro bono - culminating in a multimedia advertising campaign. That campaign will run with the help of up to $150,000 worth of donated media thanks to our partners at Corus Entertainment, Pattison and Postmedia.
If you're doing something good that would benefit from being seen, we'd like to help. Complete the application form and submit it before June 26th.
9Letters will review all submissions and shortlist 2–3 finalist non-profit organizations. Finalists will be contacted by July 24th, with an interview process to follow.
The winner will be announced on August 7th and campaign planning and development will begin.
No purchase necessary. Contest begins June 1, 2026 at 9:00 AM PT and closes June 26, 2026 at 11:59:59 PM PT. One (1) prize available: $50,000 CAD in advertising services provided by 9Letters and up to $150,000 CAD of donated media provided by Pattison Outdoor, Postmedia and Corus Media toward a marketing campaign in British Columbia. The Contest is open to (i) registered non-profits incorporated and in good standing under the Societies Act, SBC 2015, c. 18 (the “Provincial Organizations”), and (ii) federally registered charities in good standing that have their principal operations in British Columbia (the “Federal Charitable Organizations” and, together with the Provincial Organizations, the “Charitable Organizations”). Contest entries must be submitted by (i) legal residents of Canada who are (ii) 19 years of age or older and (iii) have received written permission to enter the Charitable Organization in this Contest from the Charitable Organization’s principal, owner, president, or chief executive officer. Entries will be judged against criteria set out in the Rules; no element of chance is used. Other eligibility requirements and restrictions apply. Odds of winning depend on the number of eligible entries received before the contest closes and the judging criteria. Limit one (1) entry per Charitable Organization. Full rules and entry details: GoodnessShouldBeSeen.ca.